A2 Comms - Objects of Desire: how advertising uses fictions to sell to us

John Lewis Christmas 2011

Levis

GHD

Adidas

Chanel no 5

Intersections padlet page - fairy tales

A2 Comms - suggested structure for Section A of the exam

A2 Comms - a suggested structure for Section A of the exam

 

To get Bands 3 & 4 for this question (grades A-D), you need to be able to demonstrate the following skills:

A

• compare and contrast the arguments
• apply the perspectives confidently
• analyse and evaluate
• create your own argument

B

• compare and contrast the arguments
• apply the perspectives pretty confidently
• analyse

C

• explain the arguments
• some analysis
• quote from the arguments to help you make points
• apply some of the perspectives relevantly

D

• describe & explain the arguments
• show an understanding of how the topic is relevant
• try to apply the perspectives

Here's a suggested structure we suggest you try out when writing your own answers (previous students have done really well using it):

1. Introduce the essay by briefly explaining the different viewpoints offered by A and B; say which of the perspectives will be most useful in helping you to analyse and evaluate them

2. Explain and analyse A, putting it into the context of the perspective that you think 'best fits' it. Use the discourse of the perspective explicitly within your analysis of A. Quote from A to help anchor your points.

3. Suggest the strengths and weaknesses of A as an argument.

4. Explain & analyse B, putting it into the context of the perspective you think has been used to shape it. Use the discourse of the perspective in your answer. Compare it to A - there may be similarities as well as differences. Quote from B to help anchor your points.

5. Conclude by reflecting on the strengths and weaknesses of B, compared to A. You might want to use an alternative perspective to help you to do this.

We suggest that you spend at least 15 minutes reading the arguments, thinking & annotating, before you start writing.

AS Lang & Lit : Spoken Language

AS Comms & Culture - Applying semiotics

Billboard poster, London

1. Explain the use of anchorage in this text.

2. Explore the paradigmatic choices made to construct this text.

3. What is the preferred reading of this text?

AS Comms - Practice question 3 (semiotics)

1. Identify and briefly explain the use of icons, indexes and symbols in this text. (6)
Scan the codes below for suggested answers:

Indexes

Icons

 

Symbols

2. Comment on the use of anchorage within this text. (6)

3. How are Arsenal being represented within the text? (8)

AS Lang Lit: the final countdown

Monday 28th April (today): All My Sons revision - focus on Annie
Thursday 1 May: Section A revision (comparative unseen) - lesson as normal
Mon 5th May: bank holiday / no college
Thursday 8th May: timed practice starting @12pm in 1E6. Another chance to sit a whole paper in one go. If you can only come for our normal lesson time (12.35) then do - you choose which part of the exam paper to answer
Mon 12th May: Final AMS revision lesson
Thursday 15th: Final Section A (comparative unseen) revision lesson

Friday 16th May @9.30: ELLA2: the exam

A2 Lit: King Lear - the daughters

I suggest you watch this National Theatre discussion about the three daughters as part of your preparation for Thursday's mock (the focus of which will be on gender, whichever question you choose): click here to watch. It lasts for 36 minutes - definitely worth it!